Newsletter collector

Client: A+E Networks, HISTORY

Responsibilities: User journey, final design deliverables

Results: Accounted for 43% of total visitor email acquisitions within one week

This feature was created to drive visitors to sign up for the Inside HISTORY newsletter. The collector was added across all Topic pages, and a scrolling animation along with a brightly colored CTA help to catch the user's eye, ensuring that they can't miss it. In just the first week following its launch, the collector accounted for 43% of total visitor email acquisitions.


Desktop designs.


Mobile designs.